At XOL, we believe every product deserves a clear and engaging presentation to help customers make confident choices. The Product Detail Page is your chance to showcase everything that makes your item unique.
Highlighting the Product Detail Page: What Customers Will See
Key product features, specifications, and benefits: Multiple images or videos that bring your product to life, including relevant details like dimensions, materials, or usage instructions.
Product Listed by Multiple Retailers: If a product is offered by multiple retailers, the Importer will be responsible for providing product information, including descriptions and specifications. Importers will also decide which retailers are to be displayed under the product’s “Available also from…” drop down list, helping customers know where they can purchase it.
Retailer Listings: The list of retailers stocking the product will be displayed under the product’s “Available also from…” drop down list, if the importer selects the specific retailer’s business name to appear, for each Brand or for each product. This ensures that accurate and up-to-date information is provided, as importers know which retailers have stocked their products.
Importer-Added Information: Since importers are providing product details, they are responsible for ensuring the accuracy of this information, thus reducing the risk of disputes.
Vendor-Listed Products: If a vendor lists a product independently (without importer involvement), that vendor is responsible for providing product information, and no other competing retailers will be included in the product listing.
Tips for Crafting Great Listings: Want your products to stand out? Here’s how:
Be Concise: Highlight what matters most to your customers.
Stay Accurate: Use precise details that leave no room for confusion.
Include data in Attributes: Include as many relevant data in attributes so users can find what they are looking for more easily and precise. For example, if your table has a glass top on stainless steel legs, select “Glass” and select stainless steel in the material attributes.
Keep It Visual: High-quality images and videos go a long way in helping customers see value.
XOL’s Product Detail Pages are designed to give customers a seamless shopping experience while offering vendors the tools to present their products professionally and effectively.